Better Business Bureau: Don't cruise your way into a vacation scam

Winter and spring are prime months for ocean cruises, but the Better Business Bureau of Minnesota and North Dakota advises consumers to read all of the fine print before signing up for a special cruise deal.


The BBB urges consumers to be especially cautious of unsolicited mail with offers of free or discounted cruises.  In 2011, the BBB received more than 1,300 complaints against cruise companies. While legitimate cruise companies do offer specials periodically, there are always those sneaky few that end up leaving consumers on the hook for thousands of dollars.


Many times, scammers will send numerous e-mails, postcards, and other mailings trying to get you to call them in order to claim your "free cruise."  Don’t be fooled by professional looking websites. Gather as much information as you can about the business, and ask a lot of questions before signing on the dotted line.



The BBB and recommend the following tips to consumers who are looking to book a cruise getaway:


Don’t be a victim.Often, vacation scammers will use high-pressure sales tactics and make you feel coerced to buy the limited-time deal on the spot.  A reputable business or travel agent will provide any information that you request, and give you time to consider your options before booking a vacation.


Always check the business first. If an offer sounds too good to be true, it usually is.  Before giving a business any personal information, check out their BBB Business Review at Consumers can also contact the Cruise Lines International Association for information on finding a reputable travel agent.


Pay with a credit card.For your best protection against a dishonest cruise provider, always pay for your cruise fare — both the initial deposit and the final payment — with a major credit card such as MasterCard, Visa or American Express.   If problems arise, you may be able to dispute the charges with your credit card company.


Ensure your money is in the right hands. After you've made a payment, review your credit card or bank statement and make sure that any applicable charges originate directly with the cruise line, not with the travel agency.  That way, you'll know that the cruise line has definitely received your money. If you must pay by check or money order, it should be made payable to the cruise line — not to the agency or to an individual.


Get proper confirmation of your booking. Insist on getting the actual cruise line's confirmation numbers, not just a confirmation number from your agency.  Not only will you then know that your information and money is in the right hands, but you'll also be able to pre-reserve shore excursions, restaurant reservations and spa appointments (where available) on the cruise line's website.


Don’t be afraid to ask lots of questions.Before signing on the dotted line make sure all of the details have been clearly outlined and the pricing has been thoroughly explained. Double check whether there are hidden cancellation fees, port charges, or insurance processing fees that haven’t been covered.


Consider investing in travel insurance.  Travel insurance can provide protection in the event of an accident, an illness, lost luggage, or a canceled or interrupted trip, among other things.  Follow the same steps outlined here when buying travel insurance.

For more consumer tips you can trust, visit

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