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Entrepreneur: 'I look forward to the challenges each day brings'

TheBookReview.jpg
Craig Cotten is the owner of Book Review, a comics and card shop, at the Hillcrest Shopping Center in Rochester.
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Craig Cotten

Book Review

1618 U.S. 52 in the Hillcrest Shopping Center

• Describe your business?

We are a comic book, sports card, game store that also carries used books. We're a small specialty store.

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• What drove you to launch your own business?

I was underemployed and having trouble finding a job.

• How many hours do you typically work in a week?

60-plus hours.

• When did you start your business?

I bought the business on March 1, 2008.

• What did you do before taking over the business?

I was working at the Book Review.

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• What is the best thing about owning a business?

Being your own boss. You look forward to going to work each day. It's a challenge. It is all on you, if you make it or not.

• What is the hardest thing about owning a business?

Long hours, low pay and high stress.

• What's your hope for your business in the next year?

To continue to grow the business.

• What inspires you to keep doing it?

My customers. I've made some great friendships, and I look forward to the challenges each day brings.

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• How can you be reached?

507-285-1600.

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