Heard on the Street: Rochester's Crenlo gets into cooling for data centers

A Rochester manufacturer is pairing up with another company to roll out new products aimed at cooling off large computer data centers.

Crenlo , best known for making industrial and agricultural vehicle cabs for clients such as Caterpillarand John Deere, is partnering its Emcor Enclosuresunit with a Phoenix, Ariz.-based cooling technology company called R4 Ventures.

Emcor, which makes types of enclosures, will build cabinets to house R4's cooling systems. These systems are designed for computer data centers.

Crenlo and R4 see a lot of room for growth in the data center market. Energy use and the associated heat generation continues to escalate in computer data centers as more high performance technology is added to the mix. R4 estimates cooling accounts for 40 percent of a typical data center's energy usage. R4 says its Real Time Data Center Cooling System technology paired with Emcor's cabinets are designed to save the average data center an estimated 50 percent to 85 percent on cooling costs.

"The sheer size and cooling needs of data centers today have surpassed many of the cooling applications currently available. R4V and Emcor Enclosures are now positioned to provide significant energy and cost savings that will drive the market for years to come," said Kevin Jackson,business development manager for Emcor Enclosures.


This is a potential beneficial new angle for the 64-year-old Rochester company. It added Emcor in 1975 and now makes thousands of products for the electronics, security, medical device and solar energy industries at its Valley High Drive plant. About 80 to 100 of Crenlo's almost 700 employees work for the Emcor business. — Jeff Kiger

RESTORE ANNIVERSARY:The Rochester Area Habitat for Humanity's ReStore,3034 40th Ave NW, will celebrate its first anniversary next week.

Beginning on Wednesday, ReStore customers will have the chance each day to win raffle prizes such as an elephant floor lamp and a 1986 grizzly wood shaper. The big celebration will take place Aug. 8, with free food, live music and door prizes.

A home improvement store and donation center, the ReStore offers a variety of donated remodeling and building supplies, furniture, tools, appliances and architectural or antique historical items at prices often 50-90 percent less than retail cost. The steady stream of donated materials not only helps families in need to build and maintain a home, but also keeps usable materials out of the waste stream. Just during the last year, the ReStore team estimates it has kept some 166 tons of usable materials from going to waste.

The ReStore is open Wednesday-Friday from noon to 6 p.m. and Saturday 8 a.m. to 4 p.m. To find out how to donate to the ReStore, visit — Andrew Deziel

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