Heard on the Street: Uniform shop moves into downtown Rochester

Look for a downtown Rochester spot to get "scrubbed."

Trademark Uniforms Inc., which has a scrubs, medical and culinary wear shop in South Dakota, is opening a store at 112 First Ave. S.W. in Rochester.

Owner Scott Mehlhaff said his primary supplier, Cherokee, had been looking for someone to fill the void left when Scrubs & Clogs by Mia & Fia closed last year.

"Our name bubbled up. Of course, we weren't going to pass up an opportunity to come to Rochester," Mehlhaff said.

He said he hopes to open the Med City version of Trademark Uniforms by mid-March. The store is moving into the space recently vacated by the About Face beauty boutique. It will be staffed by a team four when it opens.


"I really wanted to make sure that we'd be in downtown, if we're going to be in Rochester," Mehlhaff said. The First Avenue location puts his store a couple blocks from the bulk of his customer base, Mayo Clinic's downtown campus.

The deal to put Trademark there was brokered by Darci Fenske of Paramark Real Estate.

One catch to the storefront is, at 900 square feet, it is much smaller than his South Dakota store.

"We're going to have to be very selective about what lines we display," he said. "Of course, we're much different than a standard retail store, though we certainly like walk-in customers."

That means Trademark likes to work with groups and often goes to their customers to offer "fashion" shows and group fittings.

In addition to traditional medical scrubs, Trademark also sells lab coats as well as "whites" for chefs and cooks.

Mehlhaff, who has visited Rochester to bring family members to Mayo Clinic for medical tests, said he is very excited about opening a store in the Med City.

"We really love how welcoming the city is. It is great," he said. "I know it sounds corny, but coming here is so comfortable that it is kind of like coming home."

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