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Vanicream continues its quiet Med City growth

PSI, which makes the popular Vanicream lotion and employs 150 people in Rochester, is following up the 15,500-square-foot expansion of its facility in 2020 with a 9,250-square-foot addition to its warehouse. PSI is based at 1620 Industrial Drive NW.

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The maker of popular Vanicream lotions and other sensitive skin products is expanding its Rochester footprint yet again as the company continues to grow.

PSI , which employs 105 people, is following up the 15,500-square-foot expansion of its facility in 2020 with a 9,250-square-foot addition to its warehouse. PSI is based at 1620 Industrial Drive NW.

“The need for this additional warehouse space is being fueled by strong demand for our existing products, as well as the successful launch of our new Vanicream Daily Facial Moisturizer with hyaluronic acid and ceramides,” wrote Co-President and CEO Brian Leary of the project.

Construction is expected to begin in early May, with the hope of completing the work by early August.

Leary said the earlier expansion was another sign of PSI’s quiet growth in Rochester

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“In early 2020, PSI completed an expansion of 15,500 square feet that added much needed offices, conference rooms, warehouse, R&D and manufacturing space,” he wrote.

Founded in 1974 by former Rochester Methodist Hospital pharmacists Conrad Thompson and Edward Mansfield, PSI always has worked with dermatologists to create effective, but non-irritating products. In 1980, they introduced what would become their flagship product — Vanicream lotion.

Vanicream now can be found on the shelves of almost every major retailer in the U.S. and on many throughout the world.

PSI moved to its current facility , formerly the Telex Communications plant , in 2003, after outgrowing three other manufacturing plants. It had 30 employees, when PSI made the move in 2003.

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