Tipsheet: The price is 'White'
Think Black Friday is downtown Rochester's biggest shopping day of the year? Correction — it's Whiteout Wednesday, downtown merchants' attempt to get a leg up on the post-Turkey Day shopping feast. Sure, there're plenty of great deals to be had elsewhere in a couple of days, but none so unique and exclusively local as the ones to be found on Wednesday. Checkhttp://downtownrochestermn.com/events/whiteout-wednesday for a list of them.
— Jeff Pieters, Life editor