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Lipstick of a pig

Pucker up with pork-flavored lips.

Austin's Hormel Foods, known for its iconic Spam canned pork, rolled out Spam Lip Glazebalm in early August.

For between $1.95 and $2.99 a tube, fans of Minnesota's favorite canned meat can keep their lips soft and meaty with a Spam-flavored balm.

"Rubbing meat on your face is a good way to get noticed, but probably for all the wrong reasons. But what if you do it because you really want to taste meat, but not eat it? Well, grab yourself some Spam Lip Glaze and you can rub the flavor of meat on your lips without getting weird stares from having bacon hanging from your cheeks."

That's how ThinkGeek.com describes the latest quirky product branded with the Spam logo.

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Surprisingly, the lip balm seems to be as popular as the canned meat itself.

Most of the online sites carrying Spam-in-a-tube have sold out in the few weeks it has been available.

Neatoshop.com sold its 24 tubes of pork-flavored balms in about a week.

ThinkGeek, the much-larger retail site that posted the elaborate description, is also out of stock.

The question is, of course, why.

Without having any customers handy to ask about their impulse to buy, I turned to Spam headquarters in Austin to find out why the lip glaze was created in the first place.

"Companies often approach the brand team for the Spam family of products with licensing requests because the iconic brand resonates with consumers," said Nicole L. Behne in a short email response.

She didn't answer my more specific questions about the process to create Spam Lip Glaze.

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A look at the tube does show that "Flavor" is listed as an ingredient. However, vegetarians can use it in good conscience, because it is listed as being "meat-free."

Hormel is not alone in the meat lip balm market. It has long been dominated by several bacon-flavored lip glosses.

However, Hormel's Glaze might have enough sizzle to keep bacon balm from hogging the top spot.

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